Patético (“marketing”)

We just bought some fresh mushrooms at Tienda Inglesa. The good news is that, since we moved here, they are usually available. Bad news is that they’re kind of ridiculously expensive — USD $7.50/pound. But they sell side by side with another imported brand that sell for almost 70% more. Have to wonder why anyone would pay that, but hey.


So here’s what we bought:

Mushrooms in supermarket, Uruguay

200 grams! 50 grams free! So we paid for only 150 grams?

Well, no — from the Tienda Inglesa web site:

Fresh mushrooms, Uruguay
Just have to note in passing that no accessories are included, and technical information may vary.

And what did we pay?

Supermarket receipt, Uruguay

94 pesos for 200 grams, as advertised. Yet we somehow got 50 grams free, paying 94 pesos for 200 grams?

Bill Hicks had a routine* in which he said, “If anyone here is in advertising or marketing, kill yourself … seriously, though, if you are, do.” I found that a little strong when I first encountered it.

But when I consider that these people are trying to convince me they’re giving me something for free when I pay the same for the same amount that I paid last week — well, thank you, Bill Hicks, and you marketers, kill yourself. Seriously. You’ll be doing your soul, and the rest of us, a favor.


*no link, because being Bill Hicks, it contains considerable profanity, but easy to find.

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